Disentangling the effects of social network density on electronic word-of-mouth (eWOM) intention

Journal of Computer-Mediated Communication

Volumn 14, Issue 2, 2009, Pages 352-367

  Sohn, Dongyoung ^a,b  

^a OHIO STATE UNIVERSITY   (United States)

^b 125 S Oval Mall   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COMMUNICATIONS NETWORKS; FACTORIAL EXPERIMENT; KEY FACTORS; NETWORK STRUCTURES; NETWORKS DENSITIES; PROPERTY; SOCIAL INFLUENCE; SOCIAL STRUCTURE; STRUCTURAL EFFECT; TIE STRENGTHS;

ECONOMIC AND SOCIAL EFFECTS;

EID: 63749114662     PISSN: 10836101     EISSN: 10836101     Source Type: Journal    
DOI: 10.1111/j.1083-6101.2009.01444.x     Document Type: Article

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