Consumer preference for tactile softness: A question of affect intensity?

Journal of Sensory Studies

Volumn 27, Issue 4, 2012, Pages 232-246

  Kergoat, Marine ^a   Giboreau, Agnès ^b   Nicod, Huguette ^c   Faye, Pauline ^d   Diaz, Emmanuelle ^d   Beetschen, Marie Agnès ^e   Meyer, Thierry ^a  

^a UNIVERSITÉ PARIS OUEST NANTERRE LA DÉFENSE   (France)

^b Institut Paul Bocuse   (France)

^c Biofortis Sensory and Consumer   (France)

^d CENTRO RICERCHE FIAT   (Italy)

^e UNILEVER RESEARCH   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

CAR SEATS; CONSUMER PREFERENCES; IN-LINE; INTENSITY MEASURE; MULTI-DIMENSIONAL APPROACH; PREDICTIVE VALUES; PRODUCT CATEGORIES; SENSORY ATTRIBUTES; TWO-PRODUCT;

TEXTILES;

EID: 84864800323     PISSN: 08878250     EISSN: 1745459X     Source Type: Journal    
DOI: 10.1111/j.1745-459X.2012.00388.x     Document Type: Article

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