Discovering business intelligence from online product reviews: A rule-induction framework

Expert Systems with Applications

Volumn 39, Issue 15, 2012, Pages 11870-11879

  Chung, Wingyan ^a   Tseng, Tzu Liang ^b  

^a FAYETTEVILLE STATE UNIVERSITY   (United States)

^b 500 W University Avenue   (United States)

Author keywords

Association rule mining; Business intelligence; Data mining; E commerce; Online reputation; Online reviews; Rough set theory; Text mining

Indexed keywords

COMPETITIVE INTELLIGENCE; DATA MINING; ELECTRONIC COMMERCE; MANAGERS; NATURAL LANGUAGE PROCESSING SYSTEMS; SALES; SEARCH ENGINES; SENTIMENT ANALYSIS;

INDUCTIVE RULE LEARNING; ONLINE PRODUCT REVIEWS; ONLINE REPUTATION; ONLINE REVIEWS; QUANTITATIVE EXPERIMENTS; REPUTATION MANAGEMENT; SUPPORT AND CONFIDENCE; TEXT MINING;

ROUGH SET THEORY;

EID: 84863088517     PISSN: 09574174     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.eswa.2012.02.059     Document Type: Article

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