Planting trees without leaving home: Tobacco company direct-to-consumer CSR efforts

Tobacco Control

Volumn 21, Issue 3, 2012, Pages 363-365

  Gonzalez, Mariaelena ^a   Ling, Pamela M ^a   Glantz, Stanton A ^a  

^a UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; DEVELOPING COUNTRY; ENVIRONMENTAL PROTECTION; ETHICS; HUMAN; MARKETING; METHODOLOGY; SOCIAL BEHAVIOR; TOBACCO INDUSTRY; TREE;

CONSERVATION OF NATURAL RESOURCES; DEVELOPING COUNTRIES; HUMANS; MARKETING; SOCIAL RESPONSIBILITY; TOBACCO INDUSTRY; TREES;

EID: 84859936571     PISSN: 09644563     EISSN: 14683318     Source Type: Journal    
DOI: 10.1136/tobaccocontrol-2011-050219     Document Type: Article

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