Green consumer market segmentation: Empirical findings from Portugal

International Journal of Consumer Studies

Volumn 34, Issue 4, 2010, Pages 429-436

  Finisterra do Paço, Arminda M ^a   Raposo, Mário Lino Barata ^a  

^a UNIVERSITY OF BEIRA INTERIOR   (Portugal)

Author keywords

Consumer behaviour; Environment; Green marketing; Segmentation

Indexed keywords

EID: 84855456980     PISSN: 14706423     EISSN: 14706431     Source Type: Journal    
DOI: 10.1111/j.1470-6431.2010.00869.x     Document Type: Article

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