Engaging customers on facebook: Challenges for e-retailers

Journal of Consumer Behaviour

Volumn 10, Issue 6, 2011, Pages 338-346

  Harris, Lisa ^a   Dennis, Charles ^b  

^a School of Management University   (United Kingdom)

^b UNIVERSITY OF LINCOLN   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84255163055     PISSN: 14720817     EISSN: 14791838     Source Type: Journal    
DOI: 10.1002/cb.375     Document Type: Article

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