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Volumn 9, Issue 2, 2011, Pages 204-217

An effective integration of manufacturing and marketing system for long production cycle: A case study of Toyota Motor Company

Author keywords

Japanese vehicle manufacturers; Long production cycle; Market adaptation; Production system

Indexed keywords


EID: 79960816657     PISSN: 17427967     EISSN: 17427975     Source Type: Journal    
DOI: 10.1504/IJLSM.2011.041506     Document Type: Article
Times cited : (12)

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