Understanding social networking sites adoption in China: A comparison of pre-adoption and post-adoption

Computers in Human Behavior

Volumn 27, Issue 5, 2011, Pages 1840-1848

  Chang, Ya Ping ^a   Zhu, Dong Hong ^a  

^a HUAZHONG UNIVERSITY OF SCIENCE AND TECHNOLOGY   (China)

Author keywords

Post adoption; Pre adoption; Social networking sites; Theory of planned behavior

Indexed keywords

ADOPTION INTENTION; BEHAVIOR CONTROL; DETERMINANT FACTORS; INDIVIDUAL BEHAVIOR; NETIZENS; ONLINE SURVEYS; PARTIAL LEAST SQUARES; POST-ADOPTION; PRE-ADOPTION; PRIOR EXPERIENCE; SOCIAL NETWORKING SITES; SUBJECTIVE NORM; THEORETICAL MODELS; THEORY OF PLANNED BEHAVIOR;

BEHAVIORAL RESEARCH; MOTIVATION;

SOCIAL NETWORKING (ONLINE);

EID: 79960218232     PISSN: 07475632     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.chb.2011.04.006     Document Type: Conference Paper

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