Boredom and the reasons why some new food products fail

Consumer-Led Food Product Development

Volumn , Issue , 2007, Pages 262-280

  Koster E P ^a   Mojet, J ^b  

^a Wageningen UR CICS ^*  (Netherlands)

^b WAGENINGEN UNIVERSITY   (Netherlands)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 79955949630     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1533/9781845693381.2.262     Document Type: Chapter

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