Breaking bread with Abraham's children: Christians, Jews and Muslims' holiday consumption in dominant, minority and diasporic communities

Journal of the Academy of Marketing Science

Volumn 39, Issue 3, 2011, Pages 429-448

  Hirschman, Elizabeth C ^a   Ruvio, Ayalla A ^b   Touzani, Mourad ^c  

^a RUTGERS BUSINESS SCHOOL   (United States)

^b TEMPLE UNIVERSITY   (United States)

^c UNIVERSITY OF TUNIS   (Tunisia)

Author keywords

Cross cultural; Holiday consumption; Religion

Indexed keywords

EID: 79955104437     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1007/s11747-010-0209-2     Document Type: Article

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