Young people's use of online social networking sites - a uses and gratifications perspective

Journal of Research in Interactive Marketing

Volumn 4, Issue 1, 2010, Pages 46-58

  Dunne, Áine ^a   Lawlor, Margaret Anne ^a   Rowley, Jennifer ^b  

^a DUBLIN INSTITUTE OF TECHNOLOGY   (Ireland)

^b MANCHESTER METROPOLITAN UNIVERSITY   (United Kingdom)

Author keywords

Consumer behaviou; Social networks; Youth

Indexed keywords

EID: 79955059836     PISSN: 20407122     EISSN: None     Source Type: Journal    
DOI: 10.1108/17505931011033551     Document Type: Article

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