The brand management crisis facing the business of Journalism

JMM International Journal on Media Management

Volumn 13, Issue 1, 2011, Pages 37-51

  Mcdowell, Walter S ^a  

^a UNIVERSITY OF MIAMI   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 79952644590     PISSN: 14241277     EISSN: 14241250     Source Type: Journal    
DOI: 10.1080/14241277.2010.545364     Document Type: Article

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