Has the Web transformed experience goods into search goods?

Electronic Markets

Volumn 20, Issue 3-4, 2010, Pages 251-262

  Nakayama, Makoto ^a   Sutcliffe, Norma ^a   Wan, Yun ^b  

^a DEPAUL UNIVERSITY   (United States)

^b UNIVERSITY OF HOUSTON VICTORIA   (United States)

Author keywords

Consumer purchase behavior; Product attribute; Product quality; Search experience credence (SEC) classification; Web impact

Indexed keywords

EID: 79951943387     PISSN: 10196781     EISSN: 14228890     Source Type: Journal    
DOI: 10.1007/s12525-010-0041-z     Document Type: Article

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