Does sampling influence customers in online retailing of digital music?

Information Systems and e-Business Management

Volumn 8, Issue 4, 2010, Pages 357-377

  Hu, Nan ^a   Liu, Ling ^b   Bose, Indranil ^c   Shen, Jialie ^a  

^a SINGAPORE MANAGEMENT UNIVERSITY   (Singapore)

^b UNIVERSITY OF WISCONSIN EAU CLAIRE   (United States)

^c UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Conversion rate; Digital music; Empirical study; Endogeneity; Online market; Product reviews; Sampling

Indexed keywords

EID: 77958470609     PISSN: 16179846     EISSN: 16179854     Source Type: Journal    
DOI: 10.1007/s10257-009-0116-6     Document Type: Article

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