Effective Public Relations in Racially Charged Crises: Not Black or White

The Handbook of Crisis Communication

Volumn , Issue , 2010, Pages 335-358

  Liu, Brooke Fisher ^a  

^a UNIVERSITY OF MARYLAND   (United States)

Author keywords

Characteristics associated with racially charged crises; Effective public relations in racially charged crises not black or white; Insights from SCCT for managing racially charged crises; Managing crises resulting from actions; Racially charged crises marginalized publics, legitimacy and public discourse entry; Racially charged crises seven characteristics associated with unique crisis type; Racially charged crises marginalized publics acquiring legitimacy and entering public discourse; Reinforcing response strategies; Situational crisis communication theory (SCCT); Valence of newspaper coverage

Indexed keywords

EID: 77957991629     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1002/9781444314885.ch16     Document Type: Chapter

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