On the need for a life-span approach to health campaign evaluation

Health Communication

Volumn 25, Issue 6, 2010, Pages 525-528

  Southwell, Brian G ^a  

^a UNIVERSITY OF MINNESOTA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; HEALTH CARE QUALITY; HEALTH PROMOTION; HUMAN; LIFE EXPECTANCY; METHODOLOGY; UNITED STATES;

HEALTH PROMOTION; HUMANS; LIFE EXPECTANCY; PROGRAM EVALUATION; UNITED STATES;

EID: 77956747092     PISSN: 10410236     EISSN: None     Source Type: Journal    
DOI: 10.1080/10410236.2010.496701     Document Type: Article

References (16)

1. Cameron, K. A., Rintamaki, L. S., Kamanda-Kosseh, M., Noskin, G. A., Baker, D. W., & Makoul, G. (2009). Using theoretical constructs to identify key issues for targeted message design: African American seniors' perceptions about influenza and influenza vaccination. Health Communication, 24, 316-326.
2. Craik, F. I. M. (2006). Brain-behavior relations across the lifespan: A commentary. Neuroscience and Biobehavioral Reviews, 30, 885-892.
3. Depue, J., Gilkerson, N., Duff, B. R. L., Choi, T. C. K., & Southwell, B. (2008, August). From the cradle to the grave: A lifespan approach to media effects. Presented at Association for Education in Journalism and Mass Communication annual conference, Chicago.
4. Kang, Y., Cappella, J. N., & Fishbein, M. (2009). The effect of marijuana scenes in anti-marijuana public service announcements on adolescents' evaluation of ad effectiveness. Health Communication, 24, 483-493.
5. King, J. W., & R. Suzman. (2008). Prospects for improving cognition throughout the life course. Psychological Science in the Public Interest, 9, i-iii.
6. Koutstaal, W. (2003). Older adults encode-but do not always use-perceptual details: Intentional versus unintentional effects of detail on memory judgments. Psychological Science, 14, 189-193.
7. Mares, M.-L. (1996). The role of source confusions in television's cultivation of social reality judgments. Human Communication Research, 23, 278-297.
8. Mares, M.-L., & Woodard, E. H. (2006). In search of the older audience: Adult age differences in television viewing. Journal of Broadcasting & Electronic Media, 50, 595-614.
9. Nussbaum, J. F., Pecchioni, L. L., Robinson, J. D., & Thompson, T. L. (2000). Communication and aging (2nd ed.). Mahwah, NJ: Lawrence Erlbaum Associates.
10. Park, H. S., Smith, S. W., & Yun, D. (2009). Ethnic differences in intention to enroll in a state organ donor registry and intention to talk with family about organ donation. Health Communication, 24, 647-659.
11. Posner, M., I., & Rothbart, M. K. (2000), Developing mechanisms of selfregulation. Development and Psychopathology, 12, 427-441.
12. Ryan, E. B., & Butler, R. N. (1996). Communication, aging, and health: Toward understanding health provider relationships with older adults. Health Communication, 8, 191-197.
13. Southwell, B. G. (2005). Between messages and people: A multilevel model of memory for television content. Communication Research, 32, 112-140.
14. Southwell, B. G., Gilkerson, N. D., Depue, J. B., Shelton, A. K., Friedenberg, L. M., & Koutstaal, W. (in press). Aging and the questionable validity of recognition-based exposure measurement. Communication Research.
15. Southwell, B. G., & Langteau, R. (2008). Age, memory changes, and the varying utility of recognition as a media effects pathway. Communication Methods and Measures, 2(1-2), 100-114.
16. Sparks, L. (2003). An introduction to cancer communication and aging: Theoretical and research insights. Health Communication, 15, 123-131.