AdOn: Toward contextual overlay in-video advertising

Multimedia Systems

Volumn 16, Issue 4-5, 2010, Pages 335-344

  Mei, Tao ^a   Guo, Jinlian ^b   Hua, Xian Sheng ^a   Liu, Falin ^b  

^a MICROSOFT RESEARCH ASIA   (China)

^b UNIVERSITY OF SCIENCE AND TECHNOLOGY OF CHINA   (China)

Author keywords

Contextual advertising; Online video service; Overlay video advertising

Indexed keywords

ADVERTISING SYSTEMS; CONTENT-BASED; CONTEXTUAL ADVERTISINGS; MULTI-MODAL; MULTIMEDIA CONTENT ANALYSIS; NON-INTRUSIVE; ONLINE VIDEO; OVERLAY VIDEO ADVERTISING; TEXT DETECTION; USER EXPERIENCE; VIDEO DATABASE; VIDEO PROGRAMS; VISUAL SALIENCY; YOUTUBE;

VISUALIZATION;

VIDEO RECORDING;

EID: 77956611557     PISSN: 09424962     EISSN: None     Source Type: Journal    
DOI: 10.1007/s00530-010-0195-8     Document Type: Article

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