Strategic product/service innovations of an online firm

Decision Sciences

Volumn 41, Issue 3, 2010, Pages 595-622

  Druehl, Cheryl T ^a   Porteus, Evan L ^b  

^a GEORGE MASON UNIVERSITY   (United States)

^b STANFORD UNIVERSITY   (United States)

Author keywords

Innovation; Operations strategy; Operations marketing interface

Indexed keywords

EID: 77955945924     PISSN: 00117315     EISSN: 15405915     Source Type: Journal    
DOI: 10.1111/j.1540-5915.2010.00282.x     Document Type: Article

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