Network externalities and technology use: A quantitative analysis of intraorganizational blogs

Journal of Management Information Systems

Volumn 27, Issue 1, 2010, Pages 145-174

  Wattal, Sunil ^a   Racherla, Pradeep ^b   Mandviwalla, Munir ^c  

^a TEMPLE UNIVERSITY   (United States)

^b WEST TEXAS A AND M UNIVERSITY   (United States)

^c Management Information Systems Department   (United States)

Author keywords

corporate blogs; network externalities; social computing; social networks; technology usage

Indexed keywords

BLOGS; PERSONNEL; SOCIAL NETWORKING (ONLINE); SOCIAL SCIENCES COMPUTING;

DEMOGRAPHIC VARIABLES; INTRA-ORGANIZATIONAL BLOGS; NETWORK EXTERNALITY; RELATIONAL NETWORK; SOCIAL COMPUTING; SOCIAL INFLUENCE; TECHNOLOGY USAGES; YOUNGER GENERATIONS;

ECONOMIC AND SOCIAL EFFECTS;

EID: 77955030081     PISSN: 07421222     EISSN: None     Source Type: Journal    
DOI: 10.2753/MIS0742-1222270107     Document Type: Conference Paper

References (72)

1. Agarwal, R., and Prasad, J. A field study of the adoption of software process innovations by information systems professionals. IEEE Transactions on Engineering Management, 47, 3 (2000), 295-308.
2. Aguinis, H. Statistical power with moderated multiple regression in management research. Journal of Management, 21, 6 (1995), 1141.
3. Anderson, C., and Mayfield, R. Fortune 500 business blogging wiki. Socialtext, 2005 (available at www.socialtext.net/bizblogs/index.cgi?fortune- 500-business-blogging-wiki).
4. Aydin, C.E., and Rice, R.E. Social worlds, individual differences, and implementation: Predicting attitudes toward a medical information system. Information and Management, 20, 2 (1991), 119-136.
5. Bandura, A. Social Learning Theory. Englewood Cliffs, NJ: Prentice Hall, 1977.
6. Belsley, D.A.; Kuh, E.; and Welsch, R.E. Regression Diagnostics: Identifying Influential Data and Sources of Collinearity. New York: Wiley-Interscience, 2005.
7. Benkler, Y. The Wealth of Networks. New Haven: Yale University Press, 2006.
8. Bhattacharjee, A. Managerial influences on intra-organizational technology use: A principal-agent model. Decision Sciences, 29, 2 (1998), 139-162.
9. Boeker, W. Executive migration and strategic change: The effect of top manager movement on product-market entry. Administrative Science Quarterly, 42, 2 (1997), 213-236.
10. Boyd, D., and Heer, J. Profiles as conversation: Networked identity performance on Friendster. In R.H. Sprague (ed.), Proceedings of the 39th Annual Hawaii International Conference in System Sciences. Los Alamitos, CA: IEEE Computer Society Press, 2006 (available at www.computer.org/portal/web/csdl/doi/ 10.1109/HICSS.2006.394).
11. Brass, D.J.; Galaskiewicz, J.; Greve, H.R.; and Tsai, W. Taking stock of networks and organizations: A multilevel perspective. Academy of Management Journal, 47, 6 (2004), 795-817.
12. Burt, R.S. Social contagion and innovation: Cohesion versus structural equivalence. American Journal of Sociology, 92, 6 (1987), 1287-1335.
13. Contractor, N.S., and Eisenberg, E.M. Communication networks and new media in organizations. In J. Fulk and C.W. Steinfield (eds.), Organizations and Communication Technology. Newbury Park, CA: Sage, 1990, pp. 143-172.
14. Cooper, R.B., and Zmud, R.W. Information technology implementation research: A technological diffusion approach. Management Science, 36, 2 (1990), 123-139.
15. Davis, F.D.; Bagozzi, R.P.; and Warshaw, P.R. User acceptance of computer technology: A comparison of two theoretical models. Management Science, 35, 8 (1989), 982-1003.
16. DeLone, W.H., and McLean, E.R. Information systems success: The quest for the dependent variable. Information Systems Research, 3, 1 (1992), 60-95.
17. Deutsch, M., and Gerard, H.B. A study of normative and informational social influences upon individual judgment. Journal of Abnormal and Social Psychology, 51, 3 (1955), 629-636.
18. Efimova, L., and Grudin, J. Crossing boundaries: A case study of employee blogging. In R.H. Sprague (ed.), Proceedings of the 40th Annual Hawaii International Conference on System Sciences. Los Alamitos, CA: IEEE Computer Society Press, 2007 (available at https://doc.telin.nl/dsweb/Get/Document-65836/ ).
19. Fichman, R.G. Information technology diffusion: A review of empirical research. In J.I. DeGross, J.D. Becker, and J.J. Elam (eds.), Proceedings of the Thirteenth International Conference on Information Systems. Atlanta: Association for Information Systems, 1992, pp. 195-206.
20. Fishbein, M., and Ajzen, I. Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research. Boston: Addison-Wesley, 1975.
21. Fulk, J. Social construction of communication technology. Academy of Management Journal, 36, 5 (1993), 921-950.
22. Fulk, J.; Schmitz, J.; and Steinfield, C.W. A social influence model of technology use. In J. Fulk and C.W. Steinfield (eds.), Organizations and Communication Technology. Newbury Park, CA: Sage, 1990, pp. 117-140.
23. Gefen, D., and Straub, D.W. Gender differences in the perception and use of e-mail: An extension to the technology acceptance model. MIS Quarterly, 21, 4 (1997), 389-400.
24. Goodhue, D.L., and Thompson, R.L. Task-technology fit and individual performance. MIS Quarterly, 19, 2 (1995), 213-236.
25. Grudin, J. Enterprise knowledge management and emerging technologies. In R.H. Sprague (ed.), Proceedings of the 39th Annual Hawaii International Conference on System Sciences. Los Alamitos, CA: IEEE Computer Society Press, 2006 (available at www.computer.org/portal/web/csdl/doi/10.1109/HICSS.2006.156).
26. Hall, D.T., and Mansfield, R. Relationships of age and seniority with career variables of engineers and scientists. Journal of Applied Psychology, 60, 2 (1975), 201-210.
27. Hansen, M.T. The search-transfer problem: The role of weak ties in sharing knowledge across organization subunits. Administrative Science Quarterly, 44, 1 (1999), 82-85.
28. Hertel, G.; Niedner, S.; and Herrmann, S. Motivation of software developers in open source projects: An Internet-based survey of contributors to the Linux kernel. Research Policy, 32, 7 (2003), 1159-1177.
29. Igbaria, M.; Zinatelli, N.; Cragg, P.; and Cavaye, A.L.M. Personal computing acceptance factors in small firms: A structural equation model. MIS Quarterly, 21, 3 (1997), 279-305.
30. Jackson, A.; Yates, J.; and Orlikowski, W. Corporate blogging: Building community through persistent digital talk. In R.H. Sprague (ed.), Proceedings of the 40th Annual Hawaii International Conference on System Sciences. Los Alamitos, CA : IEEE Computer Society Press, 2007 (available at www.computer.org/portal/web/csdl/doi/10.1109/HICSS.2007.155).
31. Jina, H.; Lauretta, J.; Thomas, E.; Wendy, A.K.; Rachel, K.E.B.; and John, C.T. BlogCentral: The role of internal blogs at work. In M.B. Rosson and D. Gilmore (eds.), CHI'07 Extended Abstracts on Human Factors in Computing Systems. New York: AC M Press, 2007.
32. Karahanna, E., and Straub, D.W. The psychological origins of perceived usefulness and ease-of-use. Information & Management, 35, 4 (1999), 237-250.
33. Katz, M.L., and Shapiro, C. Technology adoption in the presence of network externalities. Journal of Political Economy, 94, 4 (1986), 822-841.
34. Kolari, P.; Finin, T.; Lyons, K.; Yesha, Y.; Yesha, Y.; Perelgut, S.; and Hawkins, J. On the structure, properties and utility of internal corporate blogs. Paper presented at the International Conference on Weblogs and Social Media, Boulder, CO, 2007 (available at www.icwsm.org/papers/2-Kolari-Finin- Lyons-Yesha-Yesha-Perelgut-Hawkins.pdf).
35. Kraut, R.E.; Fussell, S.R.; Brennan, S.E.; and Siegel, J. Understanding effects of proximity on collaboration: Implications for technologies to support remote collaborative work. In P. Hinds and S. Kiesler (eds.), Distributed Work. Cambridge, MA: MIT Press, 2002, pp. 137-162.
36. Kraut, R.E.; Rice, R.E.; Cool, C.; and Fish, R.S. Varieties of social influence: The role of utility and norms in the success of a new communication medium. Organization Science, 9, 4 (1998), 437-453.
37. Kumar, R.; Novak, J.; Raghavan, P.; and Tomkins, A. Structure and evolution of blogspace. Communications of the ACM, 47, 12 (2004), 35-39.
38. Lee, H.H.; Hwang, T.; and Lee, S. Corporate blogging strategies of the Fortune 500 companies. Management Decision, 44, 3 (2006), 316-334.
39. Leonard-Barton, D., and Deschamps, I. Managerial influence in the implementation of new technology. Management Science, 34, 10 (1988), 1252-1265.
40. Lewis, L.K., and Seibold, D.R. Innovation modification during intraorganizational adoption. Academy of Management Review, 18, 2 (1993), 322-354.
41. Lou, H.; Luo, W.; and Strong, D. Perceived critical mass effect on groupware acceptance. European Journal of Information Systems, 9, 2 (2000), 91-103.
42. Ma, M., and Agarwal, R. Through a glass darkly: Information technology design, identity verification, and knowledge contribution in online communities. Information Systems Research, 18, 1 (2007), 42-67.
43. Markus, M.L. Electronic mail as the medium of managerial choice. Organization Science, 5, 4 (1994), 502-527.
44. Markus, M.L., and Connolly, T. Why CSCW applications fail: Problems in the adoption of interdependent work tools. In Proceedings of the 1990 ACM Conference on Computer-Supported Cooperative Work. New York: AC M Press, 1990, pp. 371-380.
45. Matutes, C., and Padilla, A.J. Shared A.T. Networks and banking competition. European Economic Review, 38, 5 (1994), 1113-1138.
46. Meyers, R.A.; Brashers, D.E.; Winston, L.; and Grob, L. Sex differences and group argument: A theoretical framework and empirical investigation. Communication Studies, 48, 1 (1997), 19-41.
47. Minton, H.L., and Schneider, F.W. Differential Psychology. Prospect Heights, CA: Waveland Press, 1980.
48. Monge, P.R., and Contractor, N.S. Theories of Communication Networks. New York: Oxford University Press, 2003.
49. Morris, M.G., and Venkatesh, V. Age differences in technology adoption decisions: Implications for change in the work force. Personnel Psychology, 53, 2 (2000), 375-403.
50. Morris, M.G.; Venkatesh, V.; and Ackerman, P.L. Gender and age differences in employee decisions about new technology: An extension to the theory of planned behavior. IEEE Transactions on Engineering Management, 52, 1 (2005), 69-84.
51. Nonnecke, B., and Preece, J. Shedding light on lurkers in online communities. Paper presented at the conference Ethnographic Studies in Real and Virtual Environments: Inhabited Information Spaces and Connected Communities, Edinburgh, 1999 (available at www.itu. dk/khhp/speciale/ videnskabelige%20artikler/Nonnecke-1999%20DRAFT%20Shedding%20 light%20on%20lurkers%20in%20online%20com.pdf).
52. Nonnecke, B., and Preece, J. Why lurkers lurk. In AMCIS 2001 Proceedings. Atlanta: Association for Information Systems, 2001 (available at http://aisel.aisnet.org/amcis2001/294/).
53. Parameswaran, M., and Whinston, A.B. Social computing: An overview. Communications of the AIS, 19, 1 (2007), 762-780.
54. Plude, D.J., and Doussard-Roosevelt, J.A. Aging, selective attention, and feature integration. Psychology and Aging, 4, 1 (1989), 98-105.
55. Rice, R.E., and Aydin, C. Attitudes toward new organizational technology: Network proximity as a mechanism for social information processing. Administrative Science Quarterly, 36, 2 (1991), 219-244.
56. Rice, R.E.; Grant, A.E.; Schmitz, J.; and Torobin, J. Individual and network influences on the adoption and perceived outcomes of electronic messaging. Social Networks, 12, 1 (1990), 27-55.
57. Rogers, E.M. Diffusion of Innovations, 5th ed. New York: Free Press, 2003.
58. Sabherwal, R.; Jeyaraj, A.; and Chowa, C. Information system success: Individual and organizational determinants. Management Science, 52, 12 (2006), 1849-1864.
59. Salancik, G.R., and Pfeffer, J. A social information processing approach to job attitudes and task design. Administrative Science Quarterly, 23, 2 (1978), 224-253.
60. Schler, J.; Koppel, M.; Argamon, S.; and Pennebaker, J. Effects of age and gender on blogging. Paper presented at the AAAI Spring Symposium on Computational Approaches for Analyzing Weblogs, Stanford University, 2006 (available at www.aaai.org/Papers/Symposia/Spring/2006/SS-06-03/SS06-03-039.pdf) .
61. Schumacher, P., and Morahan-Martin, J. Gender, Internet and computer attitudes and experiences. Computers in Human Behavior, 17, 1 (2001), 95-110.
62. Skinner, B.F. Contingencies of reinforcement: A theoretical analysis. Englewood Cliffs, NJ: Prentice Hall, 1969.
63. Thompson, R.L.; Higgins, C.A.; and Howell, J.M. Personal computing: Toward a conceptual model of utilization. MIS Quarterly, 15, 1 (1991), 125-143.
64. Van Slyke, C.; Lou, H.; and Day, J. The impact of perceived innovation characteristics on intention to use groupware. Information Resources Management Journal, 15, 1 (2002), 5-12.
65. Venkatesh, V., and Davis, F.D. A theoretical extension of the technology acceptance model: Four longitudinal field studies. Management Science, 46, 2 (2000), 186-204.
66. Venkatesh, V., and Morris, M.G. Why don't men ever stop to ask for directions? Gender, social influence, and their role in technology acceptance and usage behavior. MIS Quarterly, 24, 1 (2000), 115-139.
67. Venkatesh, V.; Morris, M.G.; Davis, G.B.; and Davis, F.D. User acceptance of information technology: Toward a unified view. MIS Quarterly, 27, 3 (2003), 425-478.
68. Wasko, M., and Faraj, S. Why should I share? Examining social capital and knowledge contribution in electronic networks of practice. MIS Quarterly, 29, 1 (2005), 35-57.
69. Webster, J., and Trevino, L.K. Rational and social theories as complementary explanations of communication media choices: Two policy-capturing studies. Academy of Management Journal, 38, 6 (1995), 1544-1572.
70. Welford, A.T., and Brebner, J.M.T. Reaction Times. New York: Academic Press, 1980.
71. Yardi, S.; Golder, S.A.; and Brzozowski, M.J. Blogging at work and the corporate attention economy. In Proceedings of the 27th International Conference on Human Factors in Computing Systems. New York: AC M Press, 2009, pp. 2071-2080.
72. Zmud, R.W. An examination of push-pull theory applied to process innovation in knowledge work. Management Science, 30, 6 (1984), 727-738.