Exploring the market segments of farm tourism in Taiwan

Journal of Hospitality Marketing and Management

Volumn 19, Issue 4, 2010, Pages 309-325

  Chen, Joseph S ^a   Chang, Lan Lan ^b   Cheng, Jen Son ^c  

^a INDIANA UNIVERSITY   (United States)

^b CLEMSON UNIVERSITY   (United States)

^c NATIONAL CHI NAN UNIVERSITY   (Taiwan)

Author keywords

Destination image; Farm tourism; Market segmentation

Indexed keywords

EID: 77954833901     PISSN: 19368623     EISSN: 19368631     Source Type: Journal    
DOI: 10.1080/19368621003667044     Document Type: Article

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