Assessment of motion media on believability and credibility: An exploratory study

Public Relations Review

Volumn 36, Issue 3, 2010, Pages 310-312

  Lee, Hyunmin ^a   Park, Sun A ^a   Lee, YoungAh ^a   Cameron, Glen T ^a  

^a UNIVERSITY OF MISSOURI   (United States)

Author keywords

Media modality; Message evaluation; Motion media; Social media; Veridicality

Indexed keywords

EID: 77954386112     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.pubrev.2010.04.003     Document Type: Article

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