Use (and misuse) of the responsible drinking message in public health and alcohol advertising: A review

Health Education and Behavior

Volumn 37, Issue 2, 2010, Pages 288-303

  Barry, Adam E ^a   Goodson, Patricia ^b  

^a PURDUE UNIVERSITY   (United States)

^b TEXAS A AND M UNIVERSITY   (United States)

Author keywords

Advertising; Alcohol; Alcohol industry; Brewer sponsored; Drinking responsibly; Responsible drinking

Indexed keywords

ADOLESCENT; ADULT; ADVERTIZING; ALCOHOL INTOXICATION; ATTITUDE TO HEALTH; CHILD BEHAVIOR; DRINKING BEHAVIOR; HEALTH EDUCATION; HUMAN; METHODOLOGY; PSYCHOLOGICAL ASPECT; REVIEW;

ADOLESCENT; ADOLESCENT BEHAVIOR; ADULT; ADVERTISING AS TOPIC; ALCOHOL DRINKING; ALCOHOLIC INTOXICATION; HEALTH EDUCATION; HEALTH KNOWLEDGE, ATTITUDES, PRACTICE; HUMANS;

EID: 77952127413     PISSN: 10901981     EISSN: 15526127     Source Type: Journal    
DOI: 10.1177/1090198109342393     Document Type: Review

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