Advertising the "new fun-tier": Selling casinos to consumers

International Journal of Mental Health and Addiction

Volumn 8, Issue 1, 2010, Pages 35-50

  McMullan, John L ^a   Miller, Delthia ^a  

^a SAINT MARY S UNIVERSITY   (Canada)

Author keywords

Advertising; Canada; Casino; Entertainment; Gambling

Indexed keywords

EID: 77951294893     PISSN: 15571874     EISSN: 15571882     Source Type: Journal    
DOI: 10.1007/s11469-009-9201-9     Document Type: Article

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