Hospitality industry sales force automation: Organizational and individual levels of adoption and the implications on performance, productivity and profitability

Journal of Hospitality and Leisure Marketing

Volumn 11, Issue 2-3, 2004, Pages 173-185

  Jones, David L ^a  

^a SAN FRANCISCO STATE UNIVERSITY   (United States)

Author keywords

Hotel sales; Sales force automation; SFA

Indexed keywords

EID: 77951271851     PISSN: 10507051     EISSN: None     Source Type: Journal    
DOI: 10.1300/J150v11n02_12     Document Type: Article

References (8)

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