메뉴 건너뛰기




Volumn 20, Issue 3, 2009, Pages 274-289

Management of sales advisers and service climate: An experiment

Author keywords

Customer services quality; Sales force; Sales incentives; Sales management; Service climate

Indexed keywords


EID: 75149132465     PISSN: 17575818     EISSN: None     Source Type: Journal    
DOI: 10.1108/09564230910964390     Document Type: Article
Times cited : (11)

References (48)
  • 1
    • 0040701339 scopus 로고
    • Salesperson motivation to perform and job satisfaction: A sales contest participant perspective
    • Beltramini, R.F. and Evans, K.R. (1988), "Salesperson motivation to perform and job satisfaction: a sales contest participant perspective", Journal of Personal Selling & Sales Management, Vol. 8 No. 8, pp. 35-42.
    • (1988) Journal of Personal Selling & Sales Management , vol.8 , Issue.8 , pp. 35-42
    • Beltramini, R.F.1    Evans, K.R.2
  • 2
    • 21844492054 scopus 로고
    • Critical service encounters: The employee's viewpoint
    • Bitner, M.J., Booms, B.H. and Mohr, L.A. (1994), "Critical service encounters: the employee's viewpoint", Journal of Marketing, Vol. 58, pp. 95-106.
    • (1994) Journal of Marketing , vol.58 , pp. 95-106
    • Bitner, M.J.1    Booms, B.H.2    Mohr, L.A.3
  • 6
    • 0003056894 scopus 로고
    • Relationship quality in services selling an interpersonal influence perspective
    • Crosby, L.A., Evans, K.R. and Cowles, D. (1990), "Relationship quality in services selling an interpersonal influence perspective", Journal of Marketing, Vol. 54 No. 3, pp. 68-81.
    • (1990) Journal of Marketing , vol.54 , Issue.3 , pp. 68-81
    • Crosby, L.A.1    Evans, K.R.2    Cowles, D.3
  • 11
    • 0008185684 scopus 로고
    • Relation de service et marketing
    • Eiglier, P. and Langeard, E. (1994), "Relation de service et marketing", Décisions Marketing, Vol. 2, pp. 13-21.
    • (1994) Décisions Marketing , vol.2 , pp. 13-21
    • Eiglier, P.1    Langeard, E.2
  • 12
    • 75149134986 scopus 로고    scopus 로고
    • Secrets and lies
    • Estell, L. (2001), "Secrets and lies", Incentive, Vol. 175 No. 6, p. 6.
    • (2001) Incentive , vol.175 , Issue.6 , pp. 6
    • Estell, L.1
  • 13
    • 76549133666 scopus 로고
    • Sales force management: Make'em all winners
    • Falvey, J. (1991), "Sales force management: make'em all winners", Sales & Marketing Management, Vol. 143, pp. 6-8.
    • (1991) Sales & Marketing Management , vol.143 , pp. 6-8
    • Falvey, J.1
  • 14
    • 0033235398 scopus 로고    scopus 로고
    • Risk behavior in response to quotas and contests
    • Gaba, A. and Kaira, A. (1999), "Risk behavior in response to quotas and contests", Marketing Science, Vol. 18 No. 3, pp. 417-35.
    • (1999) Marketing Science , vol.18 , Issue.3 , pp. 417-35
    • Gaba, A.1    Kaira, A.2
  • 15
    • 0001777740 scopus 로고
    • Toward a methodology for assessing effects of in-store atmospherics
    • Gardner, M.P. and Siomkos, G.J. (1986), "Toward a methodology for assessing effects of in-store atmospherics", Advances in Consumer Research, Vol. 13 No. 1, pp. 27-32.
    • (1986) Advances In Consumer Research , vol.13 , Issue.1 , pp. 27-32
    • Gardner, M.P.1    Siomkos, G.J.2
  • 16
    • 0031160934 scopus 로고    scopus 로고
    • The influence of salesperson selling behaviors on customer satisfaction with products
    • Goff, G., Boles, J.S., Bellenger, D.N. and Stojack, C. (1997), "The influence of salesperson selling behaviors on customer satisfaction with products", Journal of Retailing, Vol. 73 No. 3, pp. 171-84.
    • (1997) Journal of Retailing , vol.73 , Issue.3 , pp. 171-84
    • Goff, G.1    Boles, J.S.2    Bellenger, D.N.3    Stojack, C.4
  • 17
    • 0002129481 scopus 로고
    • The effect of salesforce behaviour on customer satisfaction: An interactive framework
    • Grewal, D. and Sharma, A. (1991), "The effect of salesforce behaviour on customer satisfaction: An interactive framework", Journal of Personal Selling & Sales Management, Vol. 11 No. 3, pp. 13-23.
    • (1991) Journal of Personal Selling & Sales Management , vol.11 , Issue.3 , pp. 13-23
    • Grewal, D.1    Sharma, A.2
  • 18
    • 0034397238 scopus 로고    scopus 로고
    • Corridors of influence in the dissemination of customer-oriented strategy to customer contact service employees
    • Hartline, M.D., Maxham, J.G. III and McKee, D.O. (2000), "Corridors of influence in the dissemination of customer-oriented strategy to customer contact service employees", Journal of Marketing, Vol. 64 No. 2, pp. 35-50.
    • (2000) Journal of Marketing , vol.64 , Issue.2 , pp. 35-50
    • Hartline, M.D.1    Maxham III, J.G.2    McKee, D.O.3
  • 20
    • 51249174714 scopus 로고
    • An empirical investigation of salespeople's performance, effort and selling method during a sales contest
    • Hile-Hart, S., Moncrief, W.C. and Parasuraman, A. (1989), "An empirical investigation of salespeople's performance, effort and selling method during a sales contest", Journal of the Academy of Marketing Science, Vol. 17 No. 1, pp. 29-39.
    • (1989) Journal of The Academy of Marketing Science , vol.17 , Issue.1 , pp. 29-39
    • Hile-Hart, S.1    Moncrief, W.C.2    Parasuraman, A.3
  • 21
    • 0002552704 scopus 로고
    • Toward a theory of marketing control: Environmental context, control types, and consequences
    • Jaworski, B.J. (1988), "Toward a theory of marketing control: environmental context, control types, and consequences", Journal of Marketing, Vol. 52 No. 3, pp. 23-39.
    • (1988) Journal of Marketing , vol.52 , Issue.3 , pp. 23-39
    • Jaworski, B.J.1
  • 22
    • 0035285488 scopus 로고    scopus 로고
    • Designing optimal sales contests: A theorical perspective
    • Kaira, A. and Shi, M. (2001), "Designing optimal sales contests: a theorical perspective", Marketing Science, Vol. 20 No. 2, pp. 170-94.
    • (2001) Marketing Science , vol.20 , Issue.2 , pp. 170-94
    • Kaira, A.1    Shi, M.2
  • 23
    • 0000801040 scopus 로고
    • Rank orders tournaments as optimum labor contracts
    • Lazear, E.P. and Rosen, S. (1981), "Rank orders tournaments as optimum labor contracts", Journal of Political Economy, Vol. 89 No. 5, pp. 841-65.
    • (1981) Journal of Political Economy , vol.89 , Issue.5 , pp. 841-65
    • Lazear, E.P.1    Rosen, S.2
  • 25
    • 10344249982 scopus 로고    scopus 로고
    • The evolution of the seven steps of selling
    • Moncrief, W.C. and Marshall, G.W. (2005), "The evolution of the seven steps of selling", Industrial Marketing Management, Vol. 34 No. 1, pp. 13-22.
    • (2005) Industrial Marketing Management , vol.34 , Issue.1 , pp. 13-22
    • Moncrief, W.C.1    Marshall, G.W.2
  • 27
    • 1842616274 scopus 로고    scopus 로고
    • In pursuit of short-term goals: Anticipating the unintended consequences of using special incentives to motivate the sales force
    • Murphy, W. (2004), "In pursuit of short-term goals: anticipating the unintended consequences of using special incentives to motivate the sales force", Journal of Business Research, Vol. 57 No. 11, pp. 1265-75.
    • (2004) Journal of Business Research , vol.57 , Issue.11 , pp. 1265-75
    • Murphy, W.1
  • 29
    • 1842554211 scopus 로고    scopus 로고
    • Sales contests effectiveness: An examination of sales contest design preference of field sales force
    • Murphy, W., Dacin, P.A. and Ford, N.M. (2004), "Sales contests effectiveness: an examination of sales contest design preference of field sales force", Journal of the Academy of Marketing Science, Vol. 32 No. 2, pp. 127-43.
    • (2004) Journal of The Academy of Marketing Science , vol.32 , Issue.2 , pp. 127-43
    • Murphy, W.1    Dacin, P.A.2    Ford, N.M.3
  • 31
    • 75149160754 scopus 로고    scopus 로고
    • Salespeople' perceptions of sales contests - a textual analysis
    • Poujol, J.F. (2008), "Salespeople' perceptions of sales contests - a textual analysis", Revue Française de Marketing, Vol. 217 No. 4, pp. 77-90.
    • (2008) Revue Française De Marketing , vol.217 , Issue.4 , pp. 77-90
    • Poujol, J.F.1
  • 33
    • 75149125847 scopus 로고    scopus 로고
    • Caractéristique d'un challenge de vente et adhésion des commerciaux: Quelques recommandations
    • Poujol, J.F. and Fournier, C. (2007), "Caractéristique d'un challenge de vente et adhésion des commerciaux: quelques recommandations", Décisions Marketing, Vol. 47, pp. 33-49.
    • (2007) Décisions Marketing , vol.47 , pp. 33-49
    • Poujol, J.F.1    Fournier, C.2
  • 34
    • 0013373532 scopus 로고    scopus 로고
    • Human resource practices, organizational climate, and customer satisfaction
    • Rogg, K.L., Schmidt, D.B., Shull, C. and Schmitt, N. (2001), "Human resource practices, organizational climate, and customer satisfaction", Journal of Management, Vol. 27 No. 4, pp. 431-49.
    • (2001) Journal of Management , vol.27 , Issue.4 , pp. 431-49
    • Rogg, K.L.1    Schmidt, D.B.2    Shull, C.3    Schmitt, N.4
  • 35
    • 0030300483 scopus 로고    scopus 로고
    • Attitudes and effectiveness: Examining relations at an organizational level
    • Ryan, A.M., Schmit, M.J. and Johnson, R. (1996), "Attitudes and effectiveness: examining relations at an organizational level", Personnel Psychology, Vol. 49 No. 4, pp. 853-82.
    • (1996) Personnel Psychology , vol.49 , Issue.4 , pp. 853-82
    • Ryan, A.M.1    Schmit, M.J.2    Johnson, R.3
  • 36
    • 0000598605 scopus 로고
    • Job satisfaction, service capability and customer satisfaction: An examination of linkages and management implications
    • Schlesinger, L.A. and Zornitsky, J. (1991), "Job satisfaction, service capability and customer satisfaction: an examination of linkages and management implications", Human Resource Planning, Vol. 4 No. 2, pp. 105-15.
    • (1991) Human Resource Planning , vol.4 , Issue.2 , pp. 105-15
    • Schlesinger, L.A.1    Zornitsky, J.2
  • 37
    • 0003079545 scopus 로고
    • Service quality and profits: Can you eat the cake and eat it too?
    • Schneider, B. (1991), "Service quality and profits: can you eat the cake and eat it too?", Human Resource Planning, Vol. 1 No. 2, pp. 151-7.
    • (1991) Human Resource Planning , vol.1 , Issue.2 , pp. 151-7
    • Schneider, B.1
  • 38
    • 0009127451 scopus 로고
    • Employee and customer perceptions of service in bank: Replication and extension
    • Schneider, B. and Bowen, D.E. (1985), "Employee and customer perceptions of service in bank: replication and extension", Journal of Applied Psychology, Vol. 70 No. 3, pp. 423-33.
    • (1985) Journal of Applied Psychology , vol.70 , Issue.3 , pp. 423-33
    • Schneider, B.1    Bowen, D.E.2
  • 40
    • 0032041689 scopus 로고    scopus 로고
    • Linking service climate and customer perceptions of service quality: A test of a causal model
    • Schneider, B., White, S. and Paul, M.C. (1998), "Linking service climate and customer perceptions of service quality: a test of a causal model", Journal of Applied Psychology, Vol. 83 No. 2, pp. 50-163.
    • (1998) Journal of Applied Psychology , vol.83 , Issue.2 , pp. 50-163
    • Schneider, B.1    White, S.2    Paul, M.C.3
  • 42
    • 0009957729 scopus 로고    scopus 로고
    • Customer satisfaction-based incentive systems: Some managerial and salesperson considerations
    • Sharma, A. (1997), "Customer satisfaction-based incentive systems: some managerial and salesperson considerations", Journal of Personal Selling & Sales Management, Vol. 17 No. 2, pp. 61-70.
    • (1997) Journal of Personal Selling & Sales Management , vol.17 , Issue.2 , pp. 61-70
    • Sharma, A.1
  • 43
    • 84950658166 scopus 로고
    • The impact of customer satisfaction based incentive systems on salespeople's customer service response: An empirical study
    • Sharma, A. and Sarel, D. (1995), "The impact of customer satisfaction based incentive systems on salespeople's customer service response: an empirical study", Journal of Personal Selling & Sales Management, Vol. 15 No. 3, pp. 17-29.
    • (1995) Journal of Personal Selling & Sales Management , vol.15 , Issue.3 , pp. 17-29
    • Sharma, A.1    Sarel, D.2
  • 44
    • 0001994931 scopus 로고
    • Service quality and management practices: A look at employee attitudes, customer satisfaction and bottom-line consequences
    • Tornow, W.W. and Wiley, J.W. (1991), "Service quality and management practices: a look at employee attitudes, customer satisfaction and bottom-line consequences", Human Resource Planning, Vol. 14 No. 2, pp. 141-9.
    • (1991) Human Resource Planning , vol.14 , Issue.2 , pp. 141-9
    • Tornow, W.W.1    Wiley, J.W.2
  • 45
    • 0000182481 scopus 로고
    • Motivation and performance in industrial selling: Present knowledge and needed research
    • Walker, O.C., Churchill, G.A. Jr and Ford, N.M. (1977), "Motivation and performance in industrial selling: Present knowledge and needed research", Journal of Marketing Research, Vol. 14, pp. 156-68.
    • (1977) Journal of Marketing Research , vol.14 , pp. 156-68
    • Walker, O.C.1    Churchill Jr, G.A.2    Ford, N.M.3
  • 46
    • 0003674087 scopus 로고    scopus 로고
    • The influence of salespersons' customer orientation on buyer-seller relationship development
    • Williams, M.R. (1998), "The influence of salespersons' customer orientation on buyer-seller relationship development", The Journal of Business & Industrial Marketing, Vol. 13 No. 3, pp. 271-87.
    • (1998) The Journal of Business & Industrial Marketing , vol.13 , Issue.3 , pp. 271-87
    • Williams, M.R.1
  • 48
    • 85009570243 scopus 로고    scopus 로고
    • Exploring the relative effects of salesperson interpersonal process attributes and technical product attributes on customer satisfaction
    • Humphreys, M.A. and Williams, M.R. (1996), "Exploring the relative effects of salesperson interpersonal process attributes and technical product attributes on customer satisfaction", Journal of Personal Selling & Sales Management, Vol. 16 No. 3, pp. 47-57.
    • (1996) Journal of Personal Selling & Sales Management , vol.16 , Issue.3 , pp. 47-57
    • Humphreys, M.A.1    Williams, M.R.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.