Determinants of continuous usage intention in web analytics services

Electronic Commerce Research and Applications

Volumn 9, Issue 1, 2010, Pages 61-72

  Park, JaeSung ^a   Kim, JaeJon ^b   Koh, Joon ^b  

^a Chonnam National University   (South Korea)

^b Chonnam National University   (South Korea)

Author keywords

Continuous usage intention; Switching experience; Web analytics

Indexed keywords

BUSINESS SECTOR; CONTINUOUS USAGE INTENTION; FUTURE RESEARCH DIRECTIONS; INFORMATION QUALITY; INTERNET TRANSACTION; IT OUTSOURCING; QUALITY FACTORS; RELATIVE VALUE; RESEARCH MODELS; SERVICE USAGE; SWITCHING COSTS; SYSTEM QUALITY; USAGE INTENTION;

REGRESSION ANALYSIS;

SWITCHING;

EID: 73749084072     PISSN: 15674223     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.elerap.2009.08.007     Document Type: Article

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