Exploring commercial friendships from employees' perspectives

Journal of Services Marketing

Volumn 23, Issue 1, 2009, Pages 57-66

  Rosenbaum, Mark S ^a  

^a NORTHERN ILLINOIS UNIVERSITY   (United States)

Author keywords

Buyer seller relationships; Older consumers; Personal needs; Relationship marketing; Service industries; United States of America

Indexed keywords

EID: 70349425710     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876040910933101     Document Type: Article

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