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Volumn 47, Issue 4, 2009, Pages 514-530

The internationalization strategy of spanish indigenous franchised chains: A resource-based view

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EID: 70349115986     PISSN: 00472778     EISSN: 1540627X     Source Type: Journal    
DOI: 10.1111/j.1540-627X.2009.00281.x     Document Type: Article
Times cited : (48)

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