Culture and consumer trust in online businesses

Journal of Global Information Management

Volumn 16, Issue 3, 2008, Pages 26-44

  Greenberg, Robert ^a   Wong On wing, Bernard ^a,b   Lui, Gladie ^c  

^a WASHINGTON STATE UNIVERSITY   (United States)

^b SOUTHWESTERN UNIVERSITY OF FINANCE AND ECONOMICS   (China)

^c LINGNAN UNIVERSITY   (Hong Kong)

Author keywords

Consumer trust; Culture; E commerce; Online business

Indexed keywords

CELL CULTURE; ELECTRONIC COMMERCE; PURCHASING;

CONSUMER TRUST; HONG-KONG; NATIONAL CULTURES; ONLINE BUSINESS; ONLINE TRANSACTION; SECURITY AND PRIVACY; THIRD PARTY CERTIFICATION;

COMMERCE;

EID: 68849094836     PISSN: 10627375     EISSN: 15337995     Source Type: Journal    
DOI: 10.4018/jgim.2008070102     Document Type: Article

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