How to become solution provider: System supplier's strategic tools

Journal of Business-to-Business Marketing

Volumn 15, Issue 3, 2008, Pages 247-289

  Helander, Anton ^a   Moller, Kristian ^b  

^a CPS Color Oy   (Finland)

^b HELSINKI SCHOOL OF ECONOMICS   (Finland)

Author keywords

Customer relationship management; Solution provider; System business; System supplier capabilities

Indexed keywords

EID: 67650075327     PISSN: 1051712X     EISSN: 15470628     Source Type: Journal    
DOI: 10.1080/15470620802059265     Document Type: Article

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