Using data mining to segment healthcare markets from patients' preference perspectives

International Journal of Health Care Quality Assurance

Volumn 22, Issue 2, 2009, Pages 117-134

  Liu, Sandra S ^a   Chen, Jie ^a  

^a PURDUE UNIVERSITY   (United States)

Author keywords

Data analysis; Market segmentation; Patients; United States of America

Indexed keywords

ARTICLE; CLUSTER ANALYSIS; DECISION MAKING; DEMOGRAPHY; EPIDEMIOLOGY; FINANCIAL MANAGEMENT; HEALTH CARE QUALITY; HUMAN; INFORMATION PROCESSING; INTERPERSONAL COMMUNICATION; METHODOLOGY; ORGANIZATION AND MANAGEMENT; PATIENT SATISFACTION; UNITED STATES;

CLUSTER ANALYSIS; COMMUNICATION; DATA COLLECTION; DECISION MAKING; DEMOGRAPHY; EFFICIENCY, ORGANIZATIONAL; HEALTH CARE SURVEYS; HUMANS; MARKETING OF HEALTH SERVICES; PATIENT SATISFACTION; QUALITY OF HEALTH CARE; UNITED STATES;

EID: 67649766858     PISSN: 09526862     EISSN: None     Source Type: Journal    
DOI: 10.1108/09526860910944610     Document Type: Article

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