Retail services and firm profit in a dual-channel market

Journal of Retailing and Consumer Services

Volumn 16, Issue 4, 2009, Pages 306-314

  Yan, Ruiliang ^a   Pei, Zhi ^a  

^a INDIANA UNIVERSITY NORTHWEST   (United States)

Author keywords

Channel coordination; Direct marketing; Game theory; Retail services; Supply chain management

Indexed keywords

COMPETITION (ECONOMICS); CONSUMPTION BEHAVIOR; GAME THEORY; MANUFACTURING; RETAILING;

EID: 67349250142     PISSN: 09696989     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretconser.2009.02.006     Document Type: Article

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