Direct-to-consumer advertising for oral cancer screening devices

Oral Surgery, Oral Medicine, Oral Pathology, Oral Radiology and Endodontology

Volumn 107, Issue 3, 2009, Pages 299-300

  Lingen, Mark W ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

ADVERTIZING; CONSUMER HEALTH INFORMATION; DOCTOR PATIENT RELATION; EDITORIAL; FINANCIAL MANAGEMENT; FOOD AND DRUG ADMINISTRATION; HUMAN; INSTRUMENTATION; MASS SCREENING; MOUTH TUMOR; UNITED STATES;

ADVERTISING AS TOPIC; CONSUMER HEALTH INFORMATION; DENTIST-PATIENT RELATIONS; HUMANS; MARKETING OF HEALTH SERVICES; MASS SCREENING; MOUTH NEOPLASMS; UNITED STATES; UNITED STATES FOOD AND DRUG ADMINISTRATION;

EID: 59649109715     PISSN: 10792104     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.tripleo.2008.12.013     Document Type: Editorial

References (10)

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4. Lexchin J., and Mintzes B. Direct-to-consumer advertising of prescription drugs: the evidence says no. J Public Policy Marketing 21 (2002) 194-201
5. Pinkus R.L. From Lydia Pinkham to Bob Dole: what the changing face of direct-to-consumer drug advertising reveals about the professionalism of medicine. Kennedy Inst Ethics J 12 (2002) 141-158
6. Kravitz R.L., Epstein R.M., Feldman R.M., Feldman M.D., Franz C.E., Azari R., et al. Influence of patients' requests for direct-to-consumer advertised antidepressants: a randomized controlled trial. JAMA 293 (2005) 1995-2002
7. Bozic K.J., Smith A.R., Hariri S., Adeoye S., Gourville J., Maloney W.J., et al. The 2007 ABJS Marshal Urist Award: the impact of direct-to-consumer advertising in orthopaedics. Clinical Orthop Relat Res 458 (2007) 202-219
8. Huh J., and Cude B.J. Is the information "fair and balanced" in direct-to-consumer prescription websites?. J Health Commun 9 (2004) 529-540
9. Kaphingst K.A. A content analysis of direct-to-consumer television prescription drug advertisements. J Health Commun 9 (2004) 515-528
10. FDA considers tightening regulations for direct-to-consumer advertising. J Natl Cancer Inst 97 (2005) 1806