Leisure, wine and the internet: Exploring the factors that impact the purchase of wine online

International Journal of Electronic Marketing and Retailing

Volumn 2, Issue 3, 2009, Pages 284-297

  Sheridan, Michael J ^a   Cazier, Joseph A ^b   Douglas, May B ^b  

^a SOUTHERN ILLINOIS UNIVERSITY   (United States)

^b APPALACHIAN STATE UNIVERSITY   (United States)

Author keywords

Consumer survey; E commerce; E marketing; E retailing; Electronic commerce; Electronic marketing; Electronic retailing; Risk harm; Risk likelihood; TAM; Technology acceptance model; Trust; Wine consumers; Wine sales

Indexed keywords

EID: 57749173607     PISSN: 17411025     EISSN: 17411033     Source Type: Journal    
DOI: 10.1504/IJEMR.2009.021811     Document Type: Article

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