Consumers’ evaluations of online reference price advertisements

International Journal of Commerce and Management

Volumn 15, Issue 2, 2005, Pages 101-112

  Lii, Danny Yuan Shuh ^a   Lee, Monle ^b  

^a FENG CHIA UNIVERSITY   (Taiwan)

^b INDIANA UNIVERSITY SOUTH BEND   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 56749154851     PISSN: 10569219     EISSN: 17588529     Source Type: Journal    
DOI: 10.1108/10569210580000190     Document Type: Article

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