Risk measurement and management during new product development: An exploratory study

International Journal of Risk Assessment and Management

Volumn 9, Issue 3, 2008, Pages 277-287

  Szwejczewski, Marek ^a   Mitchell, Rick ^a   Lemke, Fred ^b  

^a CRANFIELD UNIVERSITY   (United Kingdom)

^b UNIVERSITY OF READING   (United Kingdom)

Author keywords

Innovation; New product development; NPD; Portfolio management; Risk

Indexed keywords

EID: 48749115934     PISSN: 14668297     EISSN: 17415241     Source Type: Journal    
DOI: 10.1504/IJRAM.2008.019745     Document Type: Review

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