Who controls the purse strings. A study of consumers' and retail buyers' reactions in an America's FTA environment

Journal of Business Research

Volumn 57, Issue 10, 2004, Pages 1177-1188

  Heslop, Louise A ^a   Papadopoulos, Nicolas ^a   Dowdles, Melissa ^b   Wall, Marjorie ^c   Compeau, Deborah ^d  

^a CARLETON UNIVERSITY   (Canada)

^b Bank of Montreal   (Canada)

^c UNIVERSITY OF GUELPH   (Canada)

^d UNIVERSITY OF WESTERN ONTARIO   (Canada)

Author keywords

Country of origin; Country product image; Retail buyers

Indexed keywords

EID: 4444378675     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0148-2963(02)00328-4     Document Type: Article

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