How divergent beliefs cause account team conflict

International Journal of Advertising

Volumn 22, Issue 3, 2003, Pages 313-331

  Hackley, Chris ^a  

^a UNIVERSITY OF BIRMINGHAM   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 38949186900     PISSN: 02650487     EISSN: None     Source Type: Journal    
DOI: 10.1080/02650487.2003.11072856     Document Type: Article

References (22)

1. Barry, D.E., Paterson, R.L. & Todd, W.B. (1987) The role of account planning in the future of advertising agency research. Journal of Advertising Research, 27(1), pp. 15–21.
2. Berger, P.L. & Luckman, T. (1966) The Social Construction of Reality. London: Penguin.
3. Cook, W.A. & Kover, A.J. (1997) Research and the meaning of advertising effectiveness. In W.D. Wells (ed.) Measuring Advertising Effectiveness. Mahwah, New Jersey: LEA, pp. 13–20.
4. Edwards, J. & Potter, J. (1992) Discursive Psychology. London: Sage.
5. Feldwick, P. (ed.) (2000) Pollitt on Planning. Account Planning Group, BMP DDB Needham, Admap Publications, Oxfordshire.
6. Hackley, C. (2000) Silent Running: tacit, discursive and psychological aspects of management in a top UK advertising agency. British Journal of Management, 11(3), pp. 239–254.
7. Hirschman, E.C., Scott, L. & Wells, W.B. (1998) A model of product discourse: linking consumer practice to cultural texts. Journal of Advertising, Spring, 27(1), pp. 33–50.
8. Johar, G.V., Holbrook, M.B. & Stern, B.B. (2001) The role of myth in creative advertising design: theory, process and outcome. Journal of Advertising, Summer, 30(2), pp. 1–25.
9. Kendrick, A. & Dee, K. (1992) Account planning: a history, description and evaluation of its use in U.S. agencies. Proceedings of the 1992 Conference of the American Academy of Advertising, L.N. Reid (ed.), pp. 200–203.
10. Kover, A.J. (1995) Copywriters implicit theories of communication: an exploration. Journal of Consumer Research, 21, March, pp. 598–611.
11. Kover, A.J. (1996) Why copywriters don’t like research–and what kind of research might they accept. Journal of Advertising Research, 36(2), pp. RC8–RC12.
12. Kover, A.J. & Goldberg, S.M. (1995) The games copywriters play: conflict, quasicontrol: a new proposal. Journal of Advertising Research, 35(4), pp. 52–68.
13. Kover, A.J., Goldberg, S.M. & James, W.L. (1995) Creativity vs effectiveness? An integrating classification for advertising. Journal of Advertising Research, 35(6), Nov./Dec., pp. 29–41.
14. Mick, D.G. & Buhl, K. (1992) A meaning based model of advertising. Journal of Consumer Research, 19 (December), pp. 317–338.
15. Ogilvy, D. (1985) Ogilvy on Advertising. Random House, New York: First Vintage Books.
16. Pollitt, S. (1979) How I started account planning in agencies. Campaign, (20 April), pp. 29–30.
17. Potter, J. & Wetherell, M. (1987) Discourse and Social Psychology. London: Sage.
18. Ritson, M. & Elliott, R. (1999) The social uses of advertising: an ethnographic study of adolescent advertising audiences. Journal of Consumer Research, 26(3), pp. 260–277.
19. Thompson, C.J. & Haytko, D.L. (1997) Speaking of fashion: consumers’ uses of fashion discourses and the appropriation of countervailing cultural meanings. Journal of Consumer Research, 24 (June), pp. 15–42.
20. Wells, W.D. (ed.) (1997) Measuring Advertising Effectiveness. New Jersey: Lawrence Erlbaum Associates.
21. West, D. (1993) Cross-national creative personalities, processes and agency philosophies. Journal of Advertising Research, 33(5), Sept./Oct., pp. 53–62.
22. West, D. & Ford, J. (2001) Advertising agency philosophies and employee risk taking. Journal of Advertising, 30(1), Spring, pp. 77–91.