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Volumn 110, Issue 1, 2008, Pages 76-97

Value-creation in new product development within converging value chains: An analysis in the functional foods and nutraceutical industry

Author keywords

Health foods; Industrial performance; Pharmaceuticals industry; Product development; Value analysis

Indexed keywords


EID: 38349104241     PISSN: 0007070X     EISSN: None     Source Type: Journal    
DOI: 10.1108/00070700810844803     Document Type: Article
Times cited : (45)

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