-
1
-
-
33744535216
-
eTransQual: A transaction process-based approach for computing service quality in online shopping
-
H.H. Bauer, T. Falk, and M. Hammerschmidt, eTransQual: A transaction process-based approach for computing service quality in online shopping, Journal of Business Research, vol. 59, no. 7, pp. 866-875, 2006.
-
(2006)
Journal of Business Research
, vol.59
, Issue.7
, pp. 866-875
-
-
Bauer, H.H.1
Falk, T.2
Hammerschmidt, M.3
-
2
-
-
38149067692
-
-
H.M. Blalock, H. M., Causal Inferences in Nonexperimental Research. Chapel Hill: University of North Carolina Press, 1964.
-
H.M. Blalock, H. M., Causal Inferences in Nonexperimental Research. Chapel Hill: University of North Carolina Press, 1964.
-
-
-
-
3
-
-
0347973105
-
-
K. Bollen and R. Lennox, Conventional wisdom on measurement: A structural equation perspective, Psychological Bulletin, 110, no. pp. 2305-314, 1991.
-
K. Bollen and R. Lennox, Conventional wisdom on measurement: A structural equation perspective, Psychological Bulletin, vol. 110, no. pp. 2305-314, 1991.
-
-
-
-
4
-
-
0001878819
-
A paradigm for developing better measures of marketing constructs
-
G.A. Churchill, Jr., A paradigm for developing better measures of marketing constructs, Journal of Marketing Research, vol. 16, no. 1, pp. 64-73, 1979.
-
(1979)
Journal of Marketing Research
, vol.16
, Issue.1
, pp. 64-73
-
-
Churchill Jr., G.A.1
-
5
-
-
33646524579
-
Measuring service quality in e-retailing
-
J.E. Collier and C.C. Bienstock: Measuring service quality in e-retailing, Journal of Service Research, vol. 8, no. 3, pp. 260-275, 2006.
-
(2006)
Journal of Service Research
, vol.8
, Issue.3
, pp. 260-275
-
-
Collier, J.E.1
Bienstock, C.C.2
-
6
-
-
14644433112
-
The C-OAR-SE procedure for scale development in marketing: A comment
-
A. Diamantopoulos, The C-OAR-SE procedure for scale development in marketing: A comment, International Journal of Research in Marketing, vol. 22, no. 1, pp. 1-9, 2005.
-
(2005)
International Journal of Research in Marketing
, vol.22
, Issue.1
, pp. 1-9
-
-
Diamantopoulos, A.1
-
7
-
-
38149127611
-
-
J.P. Guilford, J.P., Psychometric Methods. New York: McGraw-Hill, 1965.
-
J.P. Guilford, J.P., Psychometric Methods. New York: McGraw-Hill, 1965.
-
-
-
-
9
-
-
0002852072
-
Consumer perceptions of interpersonal equity and satisfaction in transactions: A field survey approach
-
R.L. Oliver and J. E. Swan, Consumer perceptions of interpersonal equity and satisfaction in transactions: A field survey approach, Journal of Marketing, vol. 53, no. 2, pp. 21-35, 1989.
-
(1989)
Journal of Marketing
, vol.53
, Issue.2
, pp. 21-35
-
-
Oliver, R.L.1
Swan, J.E.2
-
10
-
-
20444499779
-
E-S-QUAL: A multiple-item scale for assessing electronic service quality
-
A. Parasuraman, V.A. Zeithaml, and A. Malhotra, E-S-QUAL: A multiple-item scale for assessing electronic service quality, Journal of Service Research, vol. 7, no. 3, pp. 213-233, 2005.
-
(2005)
Journal of Service Research
, vol.7
, Issue.3
, pp. 213-233
-
-
Parasuraman, A.1
Zeithaml, V.A.2
Malhotra, A.3
-
11
-
-
0002577328
-
Response function estimation using the equity estimator
-
A. Rangaswamy and L. Krishnamurthi, Response function estimation using the equity estimator, Journal of Marketing Research, vol. 28, no. 1, pp. 72-83, 1991.
-
(1991)
Journal of Marketing Research
, vol.28
, Issue.1
, pp. 72-83
-
-
Rangaswamy, A.1
Krishnamurthi, L.2
-
12
-
-
0036891309
-
The C-OAR-SE procedure for scale development in marketing
-
J.R. Rossiter, The C-OAR-SE procedure for scale development in marketing, International Journal of Research in Marketing, vol. 19, no. 4, pp. 305-335, 2002.
-
(2002)
International Journal of Research in Marketing
, vol.19
, Issue.4
, pp. 305-335
-
-
Rossiter, J.R.1
-
13
-
-
14644439929
-
Reminder: A horse is a horse
-
J.R. Rossiter, Reminder: A horse is a horse, International Journal of Research in Marketing, vol. 22, no. 1, pp. 23-25, 2005.
-
(2005)
International Journal of Research in Marketing
, vol.22
, Issue.1
, pp. 23-25
-
-
Rossiter, J.R.1
-
14
-
-
85107982221
-
-
R.T. Rust, A.J. Zahorik, and T.L.. Keiningham, Return on quality (ROQ): Making service quality financially accountable, Journal of Marketing, 59, no. 2, pp. 58-70, 1995.
-
R.T. Rust, A.J. Zahorik, and T.L.. Keiningham, Return on quality (ROQ): Making service quality financially accountable, Journal of Marketing, vol. 59, no. 2, pp. 58-70, 1995.
-
-
-
-
15
-
-
4344702832
-
Modeling purchase behavior at an e-commerce website: A task-completion approach
-
C. Sismeiro and R.E. Bucklin, Modeling purchase behavior at an e-commerce website: A task-completion approach, Journal of Marketing Research, vol. 41, no. 3, pp. 306-323, 2004.
-
(2004)
Journal of Marketing Research
, vol.41
, Issue.3
, pp. 306-323
-
-
Sismeiro, C.1
Bucklin, R.E.2
-
16
-
-
32044450515
-
Choice in interactive environments
-
J.H. Steckel, R.S. Winer, R.E. Bucklin, B.G.C. Dellaert, X. Dreze, G. Haubl, S.D. Jap, J.D.C. Little, T. Meyvis, A. L. Montgomery, and A. Rangaswamy, Choice in interactive environments, Marketing Letters, vol. 16, no. 3/4, pp. 309-320, 2005.
-
(2005)
Marketing Letters
, vol.16
, Issue.3-4
, pp. 309-320
-
-
Steckel, J.H.1
Winer, R.S.2
Bucklin, R.E.3
Dellaert, B.G.C.4
Dreze, X.5
Haubl, G.6
Jap, S.D.7
Little, J.D.C.8
Meyvis, T.9
Montgomery, A.L.10
Rangaswamy, A.11
-
17
-
-
0001598111
-
Comparing the calibration and coherence of numerical and verbal probability scales
-
T.S. Wallsten, D. V. Budescu, and R. Zwick, Comparing the calibration and coherence of numerical and verbal probability scales, Management Science, vol. 39, no. 2, pp. 176-190, 1993.
-
(1993)
Management Science
, vol.39
, Issue.2
, pp. 176-190
-
-
Wallsten, T.S.1
Budescu, D.V.2
Zwick, R.3
-
18
-
-
0030548125
-
The behavioral consequences of service quality
-
V.A. Zeithaml, L. L. Berry, and A. Parasuraman, The behavioral consequences of service quality, Journal of Marketing, vol. 60, no. 2, pp. 31-46, 1996.
-
(1996)
Journal of Marketing
, vol.60
, Issue.2
, pp. 31-46
-
-
Zeithaml, V.A.1
Berry, L.L.2
Parasuraman, A.3
-
19
-
-
38149125002
-
-
Bryan Eisenberg, Jim Novo, John E. Shreeve (2006, May). The marketer's common sense guide to e-metrics [Online]. Available: www.futurenowinc.com/ emetricsguide.pdf
-
Bryan Eisenberg, Jim Novo, John E. Shreeve (2006, May). The marketer's common sense guide to e-metrics [Online]. Available: www.futurenowinc.com/ emetricsguide.pdf
-
-
-
|