Searching customer patterns of mobile service using clustering and quantitative association rule

Expert Systems with Applications

Volumn 34, Issue 2, 2008, Pages 1070-1077

  Sohn, So Young ^a   Kim, Yoonseong ^a  

^a Yonsei University   (South Korea)

Author keywords

Association rules; Clustering; Data mining; Mobile telecommunication

Indexed keywords

ASSOCIATION RULES; COSTS; CUSTOMER SATISFACTION; DATA HANDLING; DATA MINING; MOBILE TELECOMMUNICATION SYSTEMS;

CHARGEABLE ADDITIONAL SERVICES; DATA SERVICE; PHONE TO PHONE SERVICE; QUANTITATIVE ASSOCIATION RULES;

MOBILE PHONES;

EID: 36148951028     PISSN: 09574174     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.eswa.2006.12.001     Document Type: Article

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