Service packaging: Key to successful provisioning of ICT business solutions

Journal of Services Marketing

Volumn 21, Issue 5, 2007, Pages 304-312

  Hyötyläinen, Mika ^a   Möller, Kristian ^a  

^a HELSINKI SCHOOL OF ECONOMICS   (Finland)

Author keywords

Communication technologies; Customer service management

Indexed keywords

EID: 34547802569     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876040710773615     Document Type: Article

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