A survey of what customers want in a cell phone design

Behaviour and Information Technology

Volumn 26, Issue 2, 2007, Pages 149-163

  Ling, Chen ^a   Hwang, Wonil ^b   Salvendy, Gavriel ^c,d  

^a University of Oklahoma   (United States)

^b Soongsil University   (South Korea)

^c SCHOOL OF INDUSTRIAL ENGINEERING   (United States)

^d TSINGHUA UNIVERSITY   (China)

Author keywords

Cell phone; Customers; Design; User preferences

Indexed keywords

CUSTOMER SATISFACTION; INFORMATION TECHNOLOGY; PRODUCT DESIGN; SOCIETIES AND INSTITUTIONS; STUDENTS;

CELL PHONES; DESIGN FACTORS; DESIGN FEATURES; USER PREFERENCES;

CELLULAR TELEPHONE SYSTEMS;

EID: 33947536674     PISSN: 0144929X     EISSN: 13623001     Source Type: Journal    
DOI: 10.1080/01449290500128214     Document Type: Article

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