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Volumn 45, Issue 2, 2007, Pages 179-193

Are franchisors with international operations different from those who are domestic market oriented?

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EID: 33947262558     PISSN: 00472778     EISSN: 1540627X     Source Type: Journal    
DOI: 10.1111/j.1540-627X.2007.00208.x     Document Type: Article
Times cited : (64)

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