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Journal of Business Research

Volumn 59, Issue 10-11, 2006, Pages 1201-1205

Internet blogs as a tourism marketing medium: A case study

(2) Lin, Yu Shan a Huang, Jun Ying b

a NATIONAL SUN YAT SEN UNIVERSITY (Taiwan)

b I SHOU UNIVERSITY (Taiwan)

Author keywords

AIDA; Greek tourism; Internet marketing; Viral marketing

Indexed keywords

EID: 33750625281 PISSN: 01482963 EISSN: None Source Type: Journal
DOI: 10.1016/j.jbusres.2005.11.005 Document Type: Article

Times cited : (147)

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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.