메뉴 건너뛰기




Volumn 55, Issue 8, 2002, Pages 637-646

The Australian Country Market: A European case study on marketing regional products and services in a cyber mall

Author keywords

[No Author keywords available]

Indexed keywords


EID: 0036286185     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0148-2963(00)00204-6     Document Type: Article
Times cited : (15)

References (27)
  • 3
    • 0043005962 scopus 로고    scopus 로고
    • The information superhighway and private households: Case studies of business impacts Heidelberg: Physica
    • (1996)
    • Brenner, W.1    Kolbe, L.2
  • 4
    • 0001057410 scopus 로고    scopus 로고
    • Navigating the never-ending unknown-cruising the web
    • Dholakia N, Kruse E, Fortin D, editors. Proceedings of the Second Conference on Telecommunications and Information Markets CO-TIM-97, Brussels
    • (1997) , pp. 153-160
    • Dahlen, M.1
  • 5
    • 0009519068 scopus 로고    scopus 로고
    • Closing in on the web consumer-a study in Internet shopping
    • Stockholm
    • (1997)
    • Dahlen, M.1
  • 6
    • 0009550113 scopus 로고    scopus 로고
    • Report from Europe: Internet marketing URL
    • (1996)
    • Dunlap, B.1
  • 7
    • 0009483579 scopus 로고    scopus 로고
    • The current state of European electronic commerce URL
    • (1998)
    • Dunlap, B.1
  • 8
    • 0009519069 scopus 로고    scopus 로고
    • How to approach e-commerce in Europe and Latin America
    • (1999)
    • Dunlap, B.1
  • 11
    • 0009549415 scopus 로고    scopus 로고
    • World Wide Web Befragung, market research report, Hamburg, Germany: Fittkau & Maaβ GmbH http://www.w3b.de. (Focus online, Internet-Nutzer) Wie viele Menschen sind online?
    • (2000)
    • Fittkau, S.1    Maab, H.2
  • 14
    • 0009519145 scopus 로고    scopus 로고
    • Integral-Fessl & GfK. Austrian Internet monitor, market research report, Vienna, Austria: INTEGRAL Markt-und Meinungsfosschungs GmbH
    • (1997)
  • 15
    • 0009519146 scopus 로고    scopus 로고
    • Integral-Fessl & GfK. Austrian Internet monitor, market research report, Vienna, Austria: INTEGRAL Markt-und Meinungsfosschungs GmbH
    • (2000)
  • 16
    • 0009518699 scopus 로고    scopus 로고
    • Internet-Nutzung in Deutschland. Analyse der sechsten Erhebungswelle des GfK-Online-Monitors, market research report, Hamburg, Germany: G+J Electronic Media Service GmbH
    • (2000)
    • Krahn, J.1
  • 17
    • 0009520342 scopus 로고    scopus 로고
    • New metrics for new media: Toward the development of web measurement standards, working paper, Owen Graduate School of Management, Vanderbilt University
    • (1996)
    • Novak, T.P.1    Hoffman, D.L.2
  • 18
    • 0009508984 scopus 로고    scopus 로고
    • GVU's 7th WWW user survey. High level summary and trend analysis, Atlanta GA: GVU Centre, College of Computing, Georgia Institute of Technology
    • (1997)
    • Pitkow, J.1    Kehoe, C.2
  • 19
    • 0009518701 scopus 로고    scopus 로고
    • GVU's 8th WWW user survey. High level summary and trend analysis, Atlanta
    • (1998)
    • Pitkow, J.1    Kehoe, C.2
  • 20
    • 0009483815 scopus 로고    scopus 로고
    • Shop.org: Macht Surfer zu Käufern report, Frankfurt, Germany: Lebensmittelzeitung
    • (1998)
    • Rode, J.1
  • 21
    • 0009541518 scopus 로고    scopus 로고
    • Studie: Europäer kaufen im Web. BCG erwartet 9 Mrd. Euro Internet-Umsatz report, Frankfurt, Germany: Lebensmittelzeitung
    • (2000)
    • Rode, J.1
  • 22
    • 0009538344 scopus 로고    scopus 로고
    • The second annual Ernst and Young Internet shopping study, market research report, New York, NY. Ernst & Young LLP
    • (1998)
    • Shern, S.1    Crawford, F.2
  • 23
    • 0009510310 scopus 로고    scopus 로고
    • The Benefits of Listing in an Online Mall, comment in moderated discussion list "Effective Online Advertising", LinkExchange Digest #097, June 10, 1997, URL
    • (1997)
    • Spear, B.1
  • 25
    • 0009549718 scopus 로고    scopus 로고
    • Internet marketing by specialty food processors: Results of a preliminary study, working paper, Dept. of Resource Economics and Policy, University of Maine
    • (1996)
    • White, G.K.1
  • 26
    • 0009519426 scopus 로고    scopus 로고
    • Factors influencing consumer's likelihood of purchasing specialty food and drink products on-line: Results of consumer reviews of 12 selected sites
    • (1996) J. Food Distrib. Res , vol.27 , Issue.3 , pp. 31-40
    • White, G.K.1
  • 27
    • 0009547077 scopus 로고    scopus 로고
    • Purchase behavior of on-line specialty food and drink consumers: Results of an electronic survey, working paper, Dept. of Resource Economics and Policy, University of Maine
    • (1996)
    • White, G.K.1    Cheng, H.-T.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.