Internalization in technology innovation: A case of CRM adoption

Proceedings of the Annual Hawaii International Conference on System Sciences

Volumn 6, Issue , 2006, Pages

  Chen, Jessica H F ^a   Wang, Eric T G ^b  

^a NATIONAL CHI NAN UNIVERSITY   (Taiwan)

^b NATIONAL CENTRAL UNIVERSITY   (Taiwan)

Author keywords

[No Author keywords available]

Indexed keywords

CUSTOMER RELATIONSHIP MANAGEMENT (CRM); INTERNALIZATION PROCESS; MARKETING PRACTICES;

DECISION MAKING; INDUSTRIAL MANAGEMENT; MARKETING; PROCESS ENGINEERING; TECHNOLOGY TRANSFER;

CUSTOMER SATISFACTION;

EID: 33749644186     PISSN: 15301605     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/HICSS.2006.227     Document Type: Conference Paper

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