Innovativeness and consumer involvement in the Chinese market

Singapore Management Review

Volumn 28, Issue 2, 2006, Pages 31-46

  Hynes, Niki ^a   Lo, Stanley ^b  

^a EDINBURGH NAPIER UNIVERSITY   (United Kingdom)

^b UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33745437926     PISSN: 01295977     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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