Price as hedonic shopping

Family and Consumer Sciences Research Journal

Volumn 31, Issue 4, 2003, Pages 378-402

  Jin, Byoungho ^a   Sternquist, Brenda ^b   Koh, Aeran ^c  

^a OKLAHOMA STATE UNIVERSITY   (United States)

^b MICHIGAN STATE UNIVERSITY   (United States)

^c Yonsei University   (South Korea)

Author keywords

Consumers; Hedonism; Korean; Price cues; Retailing

Indexed keywords

EID: 33745003042     PISSN: 1077727X     EISSN: 15523934     Source Type: Journal    
DOI: 10.1177/1077727X03031004003     Document Type: Article

References (45)

1. Allenby, G. M., & Lenk, P.J. (1995). Reassessing brand loyalty, price sensitivity, and merchandising effects on consumer brand choice. Journal of Business and Statistics, 13(3), 281–289.
2. Alsamdan, A-R. B. (1996). The effect of price on a product’s perceived quality: The case of shopping goods. Unpublished doctoral dissertation, Syracuse University, New York.
3. Babin, B. J., Darden, W. R., & Griffin, M. (1994). Work and/or fun: Measuring hedonic and utilitarian shopping value. Journal of Consumer Research, 20(4), 644–656.
4. Bagozzi, R. P., & Yi, Y. (1988). On the evaluation of structural equation models. Journal of the Academy of Marketing Science, 16(1), 74–94.
5. Bagwell, L. S., & Bernheim, B. D. (1996). Veblen effects in a theory of conspicuous consumption. The American Economic Review, 86(3), 349–373.
6. Bellenger, D. N., & Korgaonkar, P. K. (1980). Profiling the recreational shopper. Journal of Retailing, 56(3), 77–92.
7. Calder, B. J., & Burnkrant, R. F. (1977). Interpersonal influence on consumer behavior: An attribution theory approach. Journal of Consumer Research, 4(1), 29–38.
8. Chang, T-Z., & Wildt, A. R. (1994). Price, product information, and purchase intention: An empirical study. Journal of the Academy of Marketing Science, 22(1), 16–27.
9. Chang, T-Z., & Wildt, A. R. (1996). Impact of product information on the use of price as a quality cue. Psychology and Marketing, 13(1), 55–75.
10. Dawar, N., & Parker, P. (1994). Marketing universals: Consumers' use of brand name, price, physical appearance, and retailer reputation as signals of product quality. Journal of Marketing, 58, 81–95.
11. Dickson, P. R., & Sawyer, A. G. (1990). The price knowledge and search of supermarket shoppers. Journal of Marketing, 54(3), 42–53.
12. Evans, K. R., Christiansen, T., & Gill, J. D. (1996). The impact of social influence and role expectations on shopping center patronage intentions. Journal of the Academy of Marketing Science, 24(3), 208–218.
13. Feick, L. F., & Price, L. L. (1987). The market maven: A diffuser of marketplace information. Journal of Marketing, 51(1), 83–97.
14. Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement errors. Journal of Marketing Research, 18(February), 39–50.
15. Forsythe, S. M., & Bailey, A. W. (1996). Shopping enjoyment, perceived time poverty, and time spent shopping. Clothing and Textiles Research Journal, 14(3), 185–191.
16. Gerbing, D. W., & Anderson, J. C. (1988). An updated paradigm for scale development incorporating unidimensionality and its assessment. Journal of Marketing Research, 25(May), 186–192.
17. Helegeson, J. G., & Beatty, S. E. (1985). An information processing perspective on internalization of the price stimuli. Advances in Consumer Research, 12, 91–96.
18. Higie, R. A., Feick, L. F., & Price, L. L. (1987). Types and amount of word-of-mouth communications about retailers. Journal of Retailing, 63(3), 260–278.
19. Hirschman, E. C., & Holbrook, M. B. (1982). Hedonic consumption: Emerging concepts, methods and propositions. Journal of Marketing, 46(3), 92–101.
20. Holbrook, M. B., Chestnut, R. B., & Greenleaf, E. A. (1984). Play as a consumption experience: The roles of emotions, performance, and personality in the enjoyment of games. Journal of Consumer Research, 11(September), 728–739.
21. Inman, J. J., McAlister, L., & Hoyer, W. D. (1990). Promotion signal: Proxy for a price cut Journal of Consumer Research, 17(1), 74–81.
22. Jain, S. (1989). Standardization of international marketing strategy: Some research hypotheses. Journal of Marketing, 58, 70–79.
23. John, D. R., Scott, C. A., & Bettman, J. R. (1986). Sampling data for covariation assessment: The effects of prior beliefs on search patterns. Journal of Consumer Research, 13(1), 38–47.
24. Jones, M. A., Trocchia, P. J., & Mothersbaugh, D. L. (1997). Non-economic motivations for price haggling: An exploratory study. Advances in Consumer Research, 24, 388–391.
25. Kim, H., Park, J., & Kim, S. (1999). The concept of clothing quality and categorization of its evaluation. Unpublished manuscript, Yonsei University, Seoul, Korea. (In Korean)
26. Lichtenstein, D. R., & Burton, S. (1989). The relationship between perceived and objective price quality. Journal of Marketing Research, 26(4), 429–443.
27. Lichtenstein, D. R., Ridgway, N. M., & Netemeyer, R. G. (1993). Price perceptions and consumer shopping behavior: A field study. Journal of Marketing Research, 30(2), 234–245.
28. Lindquist, J. (1994, April). Price/brand awareness. Managing Intellectual Property, 3(38), 36–38.
29. Mano, H., & Elliott, M. T. (1997). Smart shopping: The origins and consequences of price savings. Advances in Consumer Research, 24, 504–510.
30. McDonald, W. (1994). Developing international direct marketing strategies with a consumer decision-making content analysis. Journal of Direct Marketing, 8, 18–27.
31. McGowan, K., & Sternquist, B. (1998). Dimensions of price as a marketing universal: A comparison of Japanese and U.S. consumers. Journal of International Marketing, 6(4), 49–65.
32. Nam, J-H. (1992, April). Clothing industry: Fraying. Business Korea, 9(10), 38–43.
33. Nunnally, J. C. (1978). Psychometric Theory (2nd ed.). New York: McGraw-Hill.
34. Ohanian, R., & Tashchian, A. (1992). Consumers' shopping effort and evaluation of store image attributes: The roles of purchasing involvement and recreational shopping interest. Journal of Applied Business Research, 8(4), 4–49.
35. Oliver, R. L., Rust, R. T., & Varki, S. (1997). Customer delight: Foundations, findings, and managerial insight. Journal of Retailing, 73(3), 311–336.
36. Peterson, R. A., & Wilson, W. R. (1985). Perceived risk and price reliance schema as price-perceived quality mediators. In J. Jacoby & J. C. Olson (Eds.), Perceived quality: How consumers view stores and merchandise (pp. 247–268). Lexington, MA: D.C. Heath.
37. Schindler, R. M. (1989). The excitement of getting a bargain: Some hypotheses concerning the origins and effects of smart-shopper feelings. Advances in Consumer Research, 16, 447–453.
38. Tauber, E. M. (1972). Why do people shop Journal of Marketing, 36(October), 46–59.
39. Urbany, J. E., Dickson, P. R., & Kalapurakal, R. (1996). Price search in the retail grocery market. Journal of Marketing, 60(2), 91–104.
40. Veeck, A., & Burns, A. C. (1995). An investigation of the use of price-quality schema by urban Chinese consumers. Advances in Consumer Research, 22, 297–302.
41. Wakefield, K. L., & Baker, J. (1998). Excitement at the mall: Determinants and effects on shopping response. Journal of Retailing, 74(4), 515–539.
42. Westbrook, R. A., & Black, W. C. (1985). A motivation-based shopper typology. Journal of Retailing, 61(Spring), 78–103.
43. Williams, T., Slama, M., & Rogers, J. (1985). Behavioral characteristics of the recreational shopper and implications for retail management. Journal of the Academy of Marketing Science, 13(3), 307–316.
44. Yoo, C-J., & Kim, S-H. (1994). Study of shopping behavior based on ethnographic approach: Extended concept, variety of feelings and variety of shopping motives. Journal of Consumer Studies, 5(2), 45–63. (In Korean)
45. Zeithaml, V. A. (1988). Consumer perceptions of price, quality, and value: A means-end model and synthesis of evidence. Journal of Marketing, 52(3), 2–22.