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Volumn 36, Issue 3, 2006, Pages 333-346

The role of technology in the shift towards open innovation: The case of Procter & Gamble

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EID: 33744728010     PISSN: 00336807     EISSN: 14679310     Source Type: Journal    
DOI: 10.1111/j.1467-9310.2006.00429.x     Document Type: Article
Times cited : (638)

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